TwirlyHouse LLC

Strategic Product & Business Consulting for Healthcare, Fitness, Fintech & Beyond

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Strategic Consulting Excellence

Empowering healthcare technology, fintech, and EdTech organizations with data-driven insights and strategic solutions

Our Core Expertise

Data-Driven Problem Solving

Transforming complex challenges into strategic opportunities through advanced analytics and domain expertise

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Product & Go-to-Market Strategy

We help organizations develop winning product strategies and execute successful go-to-market plans. Our expertise includes product roadmap development, market analysis, pricing and packaging models, competitive positioning, and product-market fit optimization to accelerate growth and market penetration.

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Pricing and Packaging

Analyze and optimize your pricing and packaging strategies to better meet your organizational goals. Pricing and packaging can be used as tools to grow market or wallet share, manage customer LTV, and balance profitability with value creation to ensure optimal new logo acquistion and customer retension.

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AI/ML & Data Analytics

Transform your business with cutting-edge AI and machine learning solutions. We specialize in data strategy, predictive analytics, AI implementation, data architecture design, and analytics-driven decision making to unlock insights and drive operational efficiency across healthcare, fintech, and technology platforms.

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Growth & M&A Strategy

Accelerate growth through strategic planning, market expansion, and merger & acquisition opportunities. Our services include growth strategy development, market entry analysis, due diligence support, integration planning, and scalable business model design to maximize value creation and competitive advantage.

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Product Design & Operations

Create exceptional user experiences and operational excellence through strategic design and process optimization. We provide UX/UI design, design thinking workshops, operational workflow optimization, and user-centered product development to enhance customer satisfaction and operational efficiency.

Industries & Specializations

Healthcare Technology

EHRs & Practice Management Systems

Electronic Health Records, Clinical Workflows, Practice Operations

Virtual Care

Telemedicine, Teletherapy, and Remote Patient Monitoring

Billing & RCM

Revenue Cycle Management, Medical Billing, Claims Processing, Payments

Patient Engagement

Patient Portals, Communication Tools, Experience Design

Care & Case Management

Care Coordination, Population Health, Care Pathways

Healthcare Interoperability

Health Information Exchange, FHIR, Data Integration

Mental & Behavioral Health Market and Technology

IDD, SUD/SUR, ABA/ASD, Psychiatric Care, Therapy Management

Data, Analytics, and Reporting

Data Products, Outcomes Analysis, Utilization

Care Settings & Specialties

Outpatient
Inpatient
Primary Care
Specialty Care
Mental & Behavioral Health
Physical Therapy
Occupational Therapy
Speech Therapy
Counseling & Psychotherapy
Psychiatry and Medication Management
Applied Behavioral Analysis

Additional Industries

Fintech

Investment Optimization, Market Analysis, Payments

EdTech

Learning Management Systems, Educational Technology, Digital Learning

Fitness Technology

Product Design, Health Apps, Wellness Platforms, Digital Fitness

SaaS & Technology

B2B, B2C, SMB, Enterprise Software, Cloud Platforms, API Development

Why Choose TwirlyHouse LLC

TwirlyHouse LLC combines deep industry expertise in healthcare technology, fintech, and EdTech with proven methodologies in product strategy, AI/ML implementation, and growth acceleration. Our team brings extensive experience across the healthcare continuum, from EHRs and practice management to specialized care in mental health, therapy services, and population health management.


We specialize in the complex challenges of healthcare technology, including interoperability, patient engagement, revenue cycle management, and care coordination. Our expertise spans inpatient and outpatient settings, primary and specialty care, with particular depth in behavioral health including IDD, SUD/SUR, ABA/ASD, and psychiatric care solutions.


Whether you're building next-generation healthcare platforms, developing AI-driven analytics solutions, or expanding into new markets through M&A, we provide the strategic guidance and execution support to achieve measurable results. Our data-driven approach and industry knowledge help organizations navigate regulatory complexities while delivering innovative solutions that improve patient outcomes and business performance.

Get In Touch

Contact Information

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Primary Contact:
Chris Kalb, Owner/CEO
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Email:
chris@twirlyhouse.com
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Phone:
+1 (904) 201-9001
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Address:
249 Sabine Dr
Gulf Breeze, FL 32561